About Me.
Hello, I'm Medina, a passionate UX/UI Designer based in London , originally from Azerbaijan.
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My journey into UX/UI Design was sparked by my love for art, colours, and proportions. Backed by a marketing background and an MBA, I bring a holistic perspective to product design, considering both user experience and business objectives.
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Having lived in Azerbaijan, Poland, the Netherlands, and the United Kingdom, I've learned the value of flexibility and stepping out of my comfort zone.
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Drawing inspiration from art and my travels, I specialize in crafting captivating user journeys that seamlessly blend creativity with functionality.
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Beyond design, I find joy in constantly learning, exploring new culinary delights, discovering unique places and dancing Salsa.
Let's connect and embark on a creative journey together.

Education
2023
BrainStation, London UK
UX Design Bootcamp
Figma (Software)
UX Research
High-Fidelity Mockups
User Interface Prototyping
Usability Testing
User-centered design principles
Accessibility standards
Responsive Design
2023
Google UX Design Professional Certificate
Responsive Web Design
High-Fidelity Designs and Prototypes in Figma
Conduct UX Research and Test Early Concepts
Build Wireframes and Low-Fidelity Prototypes
Start the UX Design Process: Empathize, Define, and Ideate
2016-2019
KHAZAR University, Azerbaijan - MBA, Marketing
Digital Marketing Strategy
Business Communication
International Marketing
Brand Management
Statistics
2011-2015
State University of Economics, Azerbaijan - bachelor
Expertise and Marketing of non-food products
Branding
Statistics
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Experience
APRIL 2024 - PRESENT
Upwork
UX / UI Designer
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User Experience Research, System Mapping, User Journey, Persona
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Prioritization Matrix, Crazy 8s, Mid, Hi-Fidelities on Figma, Mockups, Prototyping
JANUARY 2021 - JUNE 2021
LIVE Innovations, London
Marketing Sales Assistant
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Successfully managed COVID testing campaign for Red Bridge Council, resulting in increased community safety and awareness for 13% in a month.
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Coordinated training for new employees, ensuring seamless integration into the team and enhancing overall company efficiency
APRIL 2020 - OCTOBER 2020
Jouer Studios, Amsterdam
Marketing Specialist
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Collaborated with cross-functional teams to align content with brand objectives
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Conducted competitor analysis for pricing strategy to optimize pricing strategy
AUGUST 2018 - FEBRUARY 2019
Sinteks LLC, Baku
Junior Marketing Account Manager
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Developed and executed strategic marketing media plans for 23 luxury clothing brands ensuring effective brand visibility and market reach.
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Coordinated campaigns with representatives and suppliers fostering strong partnerships and timely execution
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Identified proper target audience and revised sales strategy for DSquared2, which led to a 20% sales increase
JULY 2017 - JULY 2018
Sinteks LLC, Baku
Assistant Marketing Account Manager
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Supported marketing team in ongoing activities, ensuring the smooth execution of ongoing activities​
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Successfully streamlined financial reporting processes, improving data accuracy and efficiency
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Initiated Shopping Map project, enhancing tourist engagement and sales